GRAPHIC
PROJECT
Volunteered Workshop: PEPSICO
The theme was Thai culture and we as a team had to created new design that represent Thailand in a fun and attractive for the new generation(Z)
This was a workshop volunteered campaign ran by Pepsi company in Thailand. As I wanted to know more about the design and found an opportunity so I decided to tried it out to understand how working under the big company was like.
This trained me a lot under the pressured working in a team and presented the idea with the officials. It was something new and odd at the same time. To think that the illustration on the can can be this challenging. It was a good trials, opportunity, and experiences for me and my graphic career.
•Set the theme(Superstition) as the main concept
•Sketch out the idea of Tarot card and lucky charms
•Combined all elements together into one design
•Mockup on the can and merch